What Do Customers Say About DreamMaker?
DreamMaker’s Franchise Ratings Are Top-Tier
The Joint Center for Housing Studies of Harvard University estimates that while 650,000 contractors served the remodeling industry as of 2007, only about 200,000 remodelers were part of firms with a payroll, and only about 60,000 reported revenues greater than $250,000 — indicating that they did significant business. Those 60,000, spread across the United States, are the main competitors for DreamMaker. Here’s what sets us apart: Of those 60,000, only about 6,000 are members of the National Association of the Remodeling Industry, which is devoted to improving ethics and professionalism within the industry. Even then, only about 600 remodeling businesses are members of GuildQuality, which produces and publishes customer satisfaction surveys that help homeowners find the best remodelers. All DreamMaker Bath & Kitchen franchises are part of GuildQuality, and even within that top group of remodelers, our customer satisfaction scores and their voices set us apart. While 92% of customers would recommend GuildQuality remodelers to friends and family, that number rises to 96% for DreamMaker franchises (based on completed customer surveys of participating franchisees)!
“The importance of reputation is universally recognized today,” Geoff Graham, founder of Atlanta-based GuildQuality, told Qualified Remodeler magazine in 2012. “During the last five years we’ve seen a lot of wheat cut from the chaff in the remodeling industry. Our data shows the failure rate for businesses with very low customer satisfaction rates is 10 times higher than that of companies with very high recommendation rates [from satisfied customers].”
GuildQuality reports that businesses with a recommendation rate above 95% have only a 1-in-50 chance of failing, while those with a recommendation rate below 80% failed at a rate of 1-in-5. DreamMaker’s systems, combined with GuildQuality data tracking of local franchisees, help ensure that satisfaction scores remain high, and if problems arise, they are quickly identified and fixed.
By comparison, a survey of Qualified Remodeler magazine readers published in 2009 found that the contractors who read the magazine have an average recommendation rate of 65%. Great systems make a huge difference in earning customer recommendations and building a successful business!
DreamMaker Franchise Reviews from GuildQuality
“I am very happy with everything I had done with DreamMaker Bath & Kitchen.” — Bakersfield, CA
“I think each and every subcontractor that came into our home did an excellent job. We have been very pleased with the quality of our beautiful new kitchen.” — Winston-Salem, NC
“Our master bath makeover is AMAZING! Eclectic mix of materials — just plain fun! Concrete sinks, rusted barn tin, reclaimed barn wood, heated floors, and steam shower! Love it!” — Springfield, IL
“I am thrilled with my kitchen! For starters, the cabinet refacing that I chose and symmetrical design that DreamMaker provided look great — even better than I had envisioned when Laurie and I planned the layout. The combination of light blue/gray walls and black/blue-flecked countertops looks beautiful in daylight and when using the kitchen lighting at night, and DreamMaker and their electrician did a nice job with the under-cabinet lighting and dimmers. The DreamMaker construction crew was really nice; the guys did the work in just over a week and let me know each day what the plan/timing would be for the following day. I chose DreamMaker to design and renovate my kitchen based on the recommendation of a friend whose bathroom was renovated by DreamMaker about 6 months earlier. I loved the way that project came out, and now that I have my kitchen done, I am a very happy customer.” — West Hartford, CT